FLY FASTER THAN YOU THINK

In 2016, we launched a new campaign for the new JetBlue Card and created a new platform, “Fly faster than you think,” based on the insight that you can redeem points so fast that you can travel faster than you expect.

Director: Harold Einstein.

LAUNCH FILM

TV CAMPAIGN

PAPER PARADISE

As part of the “Fly faster than you think” campaign, we created an activation partnering up with well-known paper artist Hattie Newman to help represent the idea of earning points buying food or groceries can make you travel faster.

THE ART

OUT OF HOME